The developer-first alternative to the Hootsuite API

Why developers look past Hootsuite's API

Aether vs Hootsuite API — feature comparison

Start posting in 15 minutes, not weeks

Hootsuite requires a paid plan and onboarding before you get API access. Aether gives you a free API key in 30 seconds — no sales call, no enterprise onboarding, no minimum spend.

import Aether from "aether";

// Hootsuite requires a $99+/mo plan before you write a single line of code.
// Aether starts free — get your API key in 30 seconds.

const aether = new Aether({ apiKey: process.env.AETHER_API_KEY });

// Post to Instagram, LinkedIn, and Facebook simultaneously
const post = await aether.posts.create({
  text: "Cross-platform announcement — live now 🚀",
  profileIds: ["ig_abc123", "li_company789", "fb_page456"],
  mediaUrls: ["https://your-cdn.com/announcement.jpg"],
  scheduledFor: "2026-06-15T09:00:00Z",
});

// Pull analytics for the same post across all platforms
const metrics = await aether.analytics.getPostMetrics(post.data.id);
// [{ platform: "instagram", metricType: "impression", value: 3210 }, ...]

import os
import aether

client = aether.Aether(api_key=os.environ["AETHER_API_KEY"])

# Post to 3 platforms at once
post = client.posts.create(
    text="Cross-platform announcement — live now 🚀",
    profile_ids=["ig_abc123", "li_company789", "fb_page456"],
    media_urls=["https://your-cdn.com/announcement.jpg"],
    scheduled_for="2026-06-15T09:00:00Z",
)

# Get analytics across all platforms
metrics = client.analytics.get_post_metrics(post.data.id)

# Post to multiple platforms — no $99/mo required
curl -X POST https://api.aetherhq.dev/v1/posts \
  -H "Authorization: Bearer $AETHER_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{
    "text": "Cross-platform announcement — live now 🚀",
    "profileIds": ["ig_abc123", "li_company789", "fb_page456"],
    "mediaUrls": ["https://your-cdn.com/announcement.jpg"],
    "scheduledFor": "2026-06-15T09:00:00Z"
  }'

AI-Native

The MCP server Hootsuite doesn't have

Hootsuite has no MCP integration. Aether ships a native MCP server — every endpoint becomes a callable tool for Claude Desktop, Cursor, Windsurf, and any MCP-compatible agent. No extra integration code.

# Add to ~/.claude/claude_desktop_config.json
{
  "mcpServers": {
    "aether": {
      "command": "npx",
      "args": ["-y", "aether-mcp"],
      "env": { "AETHER_API_KEY": "sk_live_..." }
    }
  }
}

# Hootsuite has no MCP server. With Aether, Claude can:
# "Post our Q2 results to LinkedIn and Instagram now"
# "Schedule next week's social posts for 9am daily"
# "What's our Instagram reach this month vs last month?"

Switching from Hootsuite to Aether

If you're currently using Hootsuite's API or evaluating it for a developer project, here's what the switch looks like.

1. 1

   Sign up — no credit card, no sales call

   Create an account at aetherhq.dev. Free tier includes 3 connected accounts, full REST API, webhooks, inbox API, and MCP server. No plan upgrade required to start building.

2. 2

   Connect social accounts via Connect Links

   Generate a Connect Link per platform and send it to each account owner. They click, authorize on the platform, and the account appears in your dashboard. No OAuth credential management on your end.

3. 3

   Replace Hootsuite API calls with Aether

   Hootsuite uses its own REST API with different endpoint shapes. Aether's API is OpenAPI-first with SDK clients for Node.js, Python, Go, Java, Ruby, PHP, and .NET. Most integrations migrate in a few hours.

4. 4

   Add webhooks for real-time events

   Register a webhook endpoint once. Aether calls it on post.published, post.failed, post.scheduled, and inbox events. This is the capability gap that most Hootsuite migrations unlock immediately.

Frequently asked questions

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