Loomly alternative
The developer-first alternative to Loomly
Loomly is a content calendar tool built for social media teams — it doesn't have a public developer API. If you're building a product that needs programmatic social media access, you need Aether.
Loomly vs Aether: the fundamental difference
Loomly is a dashboard product for social media managers. It has a beautiful content calendar, approval workflows, and brand guidelines — built for teams who click buttons. It has no public REST API, no webhooks, no SDKs, and no way to integrate programmatically.
Aether is an API platformfor developers. It has no dashboard features — it's a REST API with an OpenAPI spec, typed SDKs in 7 languages, real-time webhooks, and an MCP server. Built for code, not for clicking.
Feature comparison
| Feature | Aether | Loomly |
|---|---|---|
| Public developer API | ✓Full REST API — OpenAPI spec included | No public API |
| Platforms | Instagram, TikTok, LinkedIn, Facebook, YouTube, Threads, Reddit | Instagram, Facebook, X, LinkedIn, TikTok, Pinterest, Google Business, Snapchat |
| Scheduling | ✓Native scheduledFor, any timezone, queue management | Visual calendar scheduling — dashboard only |
| Analytics API | ✓Post + account metrics via REST endpoint | Dashboard analytics only — not accessible via API |
| Inbox / DMs | ✓Unified inbox API — DMs and comments | No inbox API |
| Webhooks | ✓Real-time HMAC-signed events for every post status change | No webhooks |
| MCP / AI agents | ✓Native MCP server — Claude, Cursor, Windsurf | No MCP support |
| SDKs | ✓7 languages: Node.js, Python, Go, Java, Ruby, PHP, .NET | No SDKs |
| Free developer tier | ✓3 accounts, full API access, no credit card | No free tier with API access |
| Starting price | ✓Free, then usage-based | $42/month (Base plan) |
Loomly supports Pinterest, X/Twitter, Google Business Profile, and Snapchat — platforms Aether doesn't currently cover.
Schedule a post with Aether
This is what Loomly can't give you — a clean API call that schedules to 5 platforms at once, with per-platform overrides when you need different copy:
import Aether from "aether";
// Loomly doesn't have a developer API.
// Aether gives you a full REST API, free to start.
const aether = new Aether({ apiKey: process.env.AETHER_API_KEY });
// Schedule a post to 5 platforms at once
const post = await aether.posts.create({
text: "New feature is live — check it out 🎉",
profileIds: [
"ig_abc123", // Instagram
"li_comp789", // LinkedIn
"fb_page456", // Facebook
"tt_xyz789", // TikTok
"th_user456", // Threads
],
scheduledFor: "2026-07-01T10:00:00Z",
// Per-platform overrides for tailored captions
overrides: {
"ig_abc123": { text: "New feature live 🎉 #productupdate #saas" },
"tt_xyz789": { text: "POV: your product just shipped a big update 🔥" },
},
});
console.log(post.data.status); // "scheduled"import os
from aether import Aether
client = Aether(api_key=os.environ["AETHER_API_KEY"])
post = client.posts.create(
text="New feature is live — check it out",
profile_ids=["ig_abc123", "li_comp789", "fb_page456"],
scheduled_for="2026-07-01T10:00:00Z",
)
print(post.data.status) # "scheduled"curl -X POST https://api.aetherhq.dev/v1/posts \
-H "Authorization: Bearer $AETHER_API_KEY" \
-H "Content-Type: application/json" \
-d '{
"text": "New feature is live",
"profileIds": ["ig_abc123", "li_comp789"],
"scheduledFor": "2026-07-01T10:00:00Z"
}'Switching from Loomly
1
Sign up and get your API key
Create an Aether account — no credit card, no plan purchase. Your API key is available in the dashboard immediately.
2
Connect your social profiles
Generate Connect Links for each platform. Your users (or you) click the link, authenticate on the platform's native screen, and the profile appears in your Aether account automatically.
3
Install the SDK
npm install aether (Node.js) or pip install aether (Python). Or call the REST API directly — the OpenAPI spec is publicly available.
4
Make your first post
Call aether.posts.create() with your text, profileIds, and optional scheduledFor. Aether handles rate limits, token refresh, and retry logic — you handle the product.
Frequently asked questions
Does Loomly have a developer API?
Loomly does not publish a public developer API. It is a content calendar and scheduling dashboard designed for social media teams, not a programmable API platform. There is no REST API, no webhooks, no SDKs, and no MCP server available to external developers.
What is the best Loomly API alternative for developers?
Aether is the best Loomly alternative for developers building products. It provides a full REST API, 7-language SDKs, real-time webhooks, an MCP server for AI agents, and supports 7 platforms — Instagram, TikTok, LinkedIn, Facebook, YouTube, Threads, and Reddit. The free tier includes 3 connected accounts with full API access.
Does Aether support the same platforms as Loomly?
Aether supports Instagram, TikTok, LinkedIn, Facebook, YouTube, Threads, and Reddit. Loomly's dashboard supports Instagram, Facebook, X/Twitter, LinkedIn, TikTok, Pinterest, Google Business Profile, and Snapchat. Loomly covers Pinterest, X, Google Business Profile, and Snapchat — platforms Aether does not currently support. Aether covers Threads and Reddit, which Loomly does not.
Can I build a product on top of Loomly?
No. Loomly does not provide a public API that developers can build on top of. It is designed as an end-user scheduling tool, not an API platform. If you need to embed social media posting into your own product or automate workflows programmatically, you need a dedicated developer API like Aether.
How long does it take to make my first post with Aether?
Under 15 minutes. Sign up, get an API key, connect a social profile via a Connect Link, and make your first post with a single API call or npm install. No plan upgrade required, no sales call, no onboarding.
Build what Loomly can't
Free tier includes 3 connected accounts, full API access, webhooks, and the MCP server. No plan required, no credit card.